Claim 01
"Tested across 2,000+ client accounts"
- What it counts
- Active client accounts served by Feedbird, the agency that built and runs on ovia, accumulated since 2021. It does not mean 2,000 agencies use ovia.
- Why it matters
- Every ovia workflow — approvals, chasing, scheduling, reporting — was exercised at this volume before the public beta opened.
Claim 02
"99.9% publish success"
- Definition
- Share of scheduled posts that published successfully on the first or second attempt, across all supported networks.
- Window
- Trailing 90 days, refreshed monthly.
- Cohort
- Feedbird's client accounts plus the 142-agency beta cohort.
- What's excluded
- Posts cancelled by the agency before their slot, and failures caused by a client revoking platform access mid-queue (we alert on these instead).
CaveatPlatform APIs fail in new ways all the time. We hold this number by mapping each new failure mode to a recovery — when a month dips below target, the status page says so.
Claim 03
"Renewal rate: 64% → 91%"
- Definition
- Share of client accounts that renewed at the end of their term, trailing 90 days.
- Comparison
- 64% is the Feedbird cohort average in the period before the workflows now in ovia were adopted internally; 91% is the same measure after.
- Cohort
- Feedbird client accounts; directionally corroborated by the 142-agency beta cohort, 2026.
CaveatBefore/after at one (large) agency — not a controlled experiment. Other things improved at Feedbird in the same period. We publish it because the pattern repeated across the beta cohort, but treat it as evidence, not proof.
Claim 04
"Coordinator hours per client: 22h → 8h monthly"
- Definition
- Time logged by account coordinators per active client per month — status updates, chase emails, manual scheduling, report assembly.
- Source
- Feedbird internal time tracking, before/after adopting the workflows now shipped in ovia.
CaveatSelf-reported time tracking, one agency. Your number depends on how much of the 22h you currently spend on coordination ovia automates.
Claim 05
"Clients who approve in under 24 hours renew at 3× the rate"
- Definition
- Renewal rate of clients whose median approval cycle is <24h, vs clients on an 8-day median cycle.
- Cohort
- Feedbird client base, trailing 12 months.
CaveatThis is a correlation. Fast approvals likely indicate an engaged client as much as they cause renewal. We optimize cycle time anyway, because it's the one leading indicator an agency can actually move.
Claim 06
"Most agencies are fully migrated within a week"
- Definition
- Median elapsed time from migration kickoff call to all client workspaces live, across white-glove migrations completed during the beta.
- What drives the tail
- Client-side social reconnects — we chase them automatically, but a slow client can stretch their own workspace past the week.
The standing policy
No number goes on the site without a definition on this page. If a stat can't survive being explained, we don't publish it.
We're a public beta and this is internal data — not an audited study. As the 142-agency cohort grows we'll replace before/after numbers with cohort benchmarks, published here first.
Think a number is wrong or misleading? Tell us — we'll correct the site or this page, whichever is wrong.